Case Studies

Goal: To educate and engage a diverse patient base about the benefits of the Patient Portal, improving access to health information, appointment scheduling, and secure messaging.

Solution: Developed and executed a multi-channel bilingual (English/Spanish) strategy, utilizing email, text, social media, in-clinic signage, and direct outreach. Crafted culturally relevant messaging and simplified instructions to enhance adoption.

Impact: Increased Patient Portal registrations and engagement, improved patient-provider communication, and empowered patients to manage their health more effectively.

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