by Linda Birch | Nov 28, 2021 | Health Education, Nonprofits, Social Media
Is your FQHC still relying on bulletin boards to inform in-clinic patients of various programs, services or events? It’s time to come in from the cold and go digital. Here’s why: Maintaining bulletin boards is not cost-effective. To keep them updated...
by Linda Birch | Jan 25, 2021 | Nonprofits, Social Media
It has been awhile since I shared an updated version of the messaging checklist that I use as a guide to develop integrated marketing campaigns that involve multiple channels. Gone are the days I fuss so much about the particular sizes of images (thanks to Canva,...
by Linda Birch | Apr 15, 2018 | Nonprofits, Social Media
This post is written especially for CEOs and Executive Directors of all the nonprofits out there. You know who you are. You don’t like social media. Not really. It’s not how you grew up because you are a Baby Boomer. You were happy just to have a website for your...
by Linda Birch | May 26, 2017 | Nonprofits, Social Media
In case you missed it, here is a link to my webinar for the Grant Professionals Association on how to employ social media (mostly Facebook) to grow your local organization. This is for intermediate users, referencing the basics of Facebook Page creation but jumping in...
by Linda Birch | Feb 4, 2017 | Nonprofits, Social Media
If you work for a nonprofit that has a big budget for graphic design and glitzy images that you can order on a weekly whim, good for you! Meanwhile, back here on Planet Earth, pulling graphics together to power up your social media messages and related fliers on a...
by Linda Birch | Oct 29, 2016 | Nonprofits, Social Media
When America got soaked in the ALS Ice Bucket Challenge which rained in $115 million in donations, the power of social media as a tool for nonprofits was raised to a whole new level. If you’ve been hesitant to self-promote or don’t know how to connect your nonprofit’s...
